California Leads the Way in Protecting Consumers

As a company founded in California, Beautycounter is proud of the groundbreaking work our state legislators have done in the area of personal-care safety. This year, we are honored to lend our voice in support of two bills recently introduced into the California legislature, which will further protect consumers from harmful ingredients in the products they use every day.

Know What’s in “Fragrance”

The first, the Toxic Fragrance Chemicals Right to Know Act (SB 574), requires companies to report any fragrance or flavor ingredients in their products to the Safer Cosmetics Program in California. This program then makes the information public.

This bill closes the “fragrance loophole” which allows companies to hide the ingredients used for a particular scent within the words “parfum” or “fragrance,” even when that scent may contain chemicals of concern.

At Beautycounter, our commitment to transparency means that we fully disclose all fragrance ingredients, and we screen and assess the safety of each ingredient in our products. Moreover, to fragrance our products, we use essential oils, natural products extracted from plants that are often also beneficial to skin.

We are proof that it is possible to make safer beauty that contains a pleasant aroma without compromising health.

Ban the Worst Offenders

The California Toxic-Free Cosmetics Act (AB 495), introduced by Assembly Members Muratsuchi and Wicks, creates a list of 15 ingredients and classes of ingredients that may not be used in personal-care products sold in California.

The chemicals listed in the ban include: asbestos, lead, diethylhexyl phthalate, formaldehyde, formaldehyde releasers, mercury and related compounds, isobutylparaben, isopropylparaben, butylparaben, propylparaben, toluene, triclosan, carbon black, and per- and polyfluoroalkyl substances (PFAS). 

These 15 ingredients have long been included on The Never List, of which Beautycounter has pledged never to use in our products. Given the fact that California is the fifth largest economy in the world, if passed, this bill would mean safer personal-care products across the U.S.

Both bills must move through their committees of jurisdiction before being brought to the Senate and House floors. In the meantime, if you are a California resident, you can show your support for these bills by emailing your California legislators.

Just text SAFERSCENT to 52886 to support SB 574, and TOXICFREE to 52886 to support AB 495. Live outside the state? Share the text actions with your friends and family who live within the state to make their voices heard, too. Beautycounter will keep you updated on both bills’ progress over the coming months.

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