“For our new Color Cosmetics Collection, we set out to create carefully curated, timeless shades for the ultimate makeup wardrobe,” says Christy Coleman, our Head of Creative Design. “We didn’t want to just churn out fifty ‘fashion’ shades that looked cool in compacts but weren’t wearable.” This translates to ultra-flattering, intuitive color that works for all skin tones—and real women’s lives, not just runway models’. We’ve really taken the guesswork out of both shade selection and application with this edited collection: six eye shadow duos, three blush duos, four eye pencils, three brow pencils, two bronzers, seven brushes, and countless new lip shades.

Continue reading “The Making of: COLOR COSMETICS”