

From September 15 through October 15 (and beyond), we at Beautycounter celebrate Hispanic Heritage Month by honoring the diversity of the Hispanic and Latinx communities. And part of honoring this community means uplifting through action.
Our mission has always been to get safer products into the hands of everyone. The Latinx/Hispanic community among other BIPOC suffer from exposure to a disproportionally higher toxic load as it relates to beauty and personal-care products. Here are some ways we are taking action.
With the help of our Science Advisory Council (our in-house team of academic researchers and scientists), we make sure we are considering vulnerable groups—including communities of color—when making decisions related to the safety of our products.
- A recent study1 that included 100 Latina teenagers, conducted by UC Berkeley’s Dr. Kim Harley (also a member of our Science Advisory Council), showed that when this group switched to cleaner cosmetics (without phthalates, parabens, triclosan, or oxybenzone) for just three days, they had a 25-45% drop in the levels of these four chemicals in their bodies.
- We helped pass the Cleaning Products Right to Know Act and the Safer Salon Bill, which protect salon professionals, hotel workers, and maintenance staff by providing them with information to make safer choices.
- We held two high-profile Congressional briefings, sponsored by the Congressional Hispanic and Black Caucuses, calling attention to the disparate effects of harmful ingredients on people of color.
- Beautycounter helped pass two bills in California that remove some of the most dangerous ingredients from personal-care products, and promote more transparency for fragrance ingredients, which can be linked to cancer and hormone disruption.
- Currently, Beautycounter is supporting federal legislation that requires the FDA to examine the effects of ingredients with a lens towards impact on vulnerable populations.

DIVERSIFYING OUR COMMUNITY OF LEADERS IN CLEAN
For us, education is fundamental for our #betterbeauty movement to succeed, and that’s why we prioritize Consultant programs that help raise awareness within their network and communities.
We recognize that we have an opportunity to further diversify the 50,000+ strong Consultant base that supports us in our mission to get safer products into the hands of everyone. Through Mi Comunidad: Legacy Circle, one of our Consultant programs, we help develop leaders to be agents of change for the beauty industry. These programs include trainings, community webinars, newsletters and events held in English and Spanish, and the opportunity to engage on social media using our hashtag #Somosbeautycounter.
“To be a Latina, for me, is to be passionate and resilient. To be loud about my values. To feel free to speak Spanish without hesitation. To bring Puerto Rican culture everywhere I go. My culture represents hard work and I celebrate it every day. I’m proud to have partnered with Beautycounter, because they are setting the bar in the beauty industry—of going beyond clean—and that means creating a safer future for all.”—Dhlama M., Sr. Manager Consultant
EMPOWERING OUR HQ ASSOCIATES
Over at HQ, our commitment to inclusivity goes beyond Hispanic Heritage Month. Last year we were excited to announce our partnership with Hispanic Association for Corporate Responsibility (HACR) Leadership Pipeline Program (LPP). This partnership was a two-day virtual experience for Hispanic/Latinx managers who aspire to accelerate into executive roles. We are always looking for opportunities to elevate and support our Associates.
“As a proud Latina and lead of Voces, our Latinx/Hispanic Associate Resource Group, I love that Beautycounter is invested in DE&I (Diversity, Equity, and Inclusion) and the future Leadership development of our Associates. It’s important that we continue to stay committed to this very important work and ever-evolving DE&I journey.” —Jenny A., Senior Director of DE&I
1 https://cerch.berkeley.edu/research-programs/hermosa-study