Found: The Best Colors for Your Skin Tone

Customized to work for every skin tone, the Beautycounter 3-Minute Face is a simple solution for anyone looking for a flattering everyday beauty routine that uses safer products. Each collection curates our makeup must-haves in shades customized to naturally complement any complexion. Find out which lip and blush colors best suit your skin tone—and why Christy Coleman, our Head of Innovation, hand-picked them for your collection. #3MinuteFace


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Light Skin Tones

We chose Color Sweep Blush Duo in Tawny/Whisper, a combination of warm tan and soft peach, to balance out the true pink hue of Lip Gloss in Peony. The result? A skin-brightening effect that doesn’t look jarring with fair-to-light complexions.

Medium Skin Tones

The pairing of Color Sweep Blush Duo in Bloom/Tulip and Lip Gloss in Buff is ideal for medium complexions. Together, the blush’s cool pink sheen, which balances tan skin tones, and the nude lip gloss create a luminous, glowing effect.

Dark Skin Tones

We teamed Color Sweep Blush Duo in Apricot/Flamingo with Lip Gloss in Sienna. Enhanced by the berry-hued gloss, the bright coral blush lends a warm, natural-looking flush on darker skin tones.

SHOP YOUR SHADE ❯